Don’t Just List Your Home. Position It.

Selling your home is one of the largest financial decisions you’ll make. This free guide walks you through the exact steps I use to help families price strategically, market intentionally, and negotiate from a position of strength.

This guide is for you if:

• You want to sell for top dollar — but without overpricing and sitting on the market.

• You’re unsure how to time your sale if you’re also planning to buy.

• You want clarity on pricing strategy, not just a number pulled from Zillow.

• You’re worried about leaving money on the table during negotiations.

• You want to understand how inspections, appraisals, and contingencies really work before you’re in the middle of them.

• You prefer a clear, step-by-step system instead of reacting to whatever happens next.

• You value real estate literacy and want to understand the process — not just be told what to sign.

You’ll learn:

• How to choose the right listing strategy based on current market conditions

• What actually drives buyer demand in Salt Lake City

• The psychology behind pricing (and why it matters)

• How to prepare your home for maximum leverage

• What terms matter just as much as price

• How to navigate inspections, appraisals, and negotiations without losing momentum

Download The Smart Seller’s Playbook and learn how to sell with strategy.

Because smart sellers don’t just hope for strong offers.
They position their home to command them.